There’s a ton of action right now around behavioral targeting standards. Here’s a recap of what’s in process:
Revenue Science is busy planning its next move for the behavioral targeting standards project it proposed earlier this month. The company was set to meet yesterday to determine who it will ask to be on the coalition’s board. However, the project has been dealt an early blow in that largest behavioral ad network Tacoda has said it won’t be involved. No surprise there.
Meanwhile, the…
