Facing Economic Obstacles, Americans Hit the Brakes on Leisure Travel »
The tourism industry risks being hit with significant declines in leisure travel volume and spending, the findings of Destination Analysts’ bi-annual “” survey (pdf) - MarketingCharts . The top…
Top 10 Social-Networking Websites & Forums - June 2008 »
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million…
Newspaper Readership Grows 2.5% in Top 100 Markets »
Newspaper readership in the top 100 markets grew to 80.6 million in spring 2008, up from 78.7 million a year earlier, or a gain of 2.5%, according to a spring 2008 Mediamark Research & Intelligence…
Adspace to Expand In-Mall Network to Cincy »
Adspace Networks announced Tuesday (July 22) it is expanding its in-mall digital ad network to the Kenwood Towne Centre in Cincinnati, bringing the network’s reach to 100 malls in 39 major markets.
Among Mobile Marketing Techniques, Text Messaging Responded to Most Often »
Some 70 percent of consumers who have responded to a mobile marketing offer say they’ve responded to a marketing text message - compared with 41 percent who’ve responded to a survey and 30 percent…
‘Chicago Tribune’ Test Relegates News to Section Two »
The Chicago Tribune will test dramatic changes in coming weeks, with the front section being devoted to consumer-oriented issues and entertainment features - and with local, national,…
Mobile Demos Skew Older and Older »
The most interesting thing about the IAB’s mobile forum this week?
It’s not just about the kids any more.
In case study after case study, advertiser and marketers spent the day demonstrating…
Facebook Facelift Targets Aging Users and New Competitors »
Facebook rolled out a major redesign of its social networking site that features a cleaner interface and will give users more control and ownership over their profiles.
