Forecast: In-Stream Ads and Video Banners to Dwarf Overlays »
JupiterResearch sees limited demand for overlay ads, and says advertisers may not be very interested in them in the future.
Arianna Huffington On Newspapers & Citizen Journalism »
In a video interview with the Guardian newspaper the Huffington Post founder says that there will always be newspapers and there will always be online media - it’s just they will…
Brand As Facilitator »
by: David Armano
Brand As Broadcaster
In this dynamic world of “social media” that we’re all gushing over, it’s healthy to remind ourselves that most brands are still acting as…
Top 10 Mobile Phone Websites - June 2008 »
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million…
Why Social Network Marketing Misses Out: Playing Solitaire at a Party »
If you work at an interactive agency or at a brand that’s interested in marketing at social networks, this post is for you.
Agencies and Brands unsure what to do
I can see the deal now, and I’m…
6 Common Mistakes Companies Make in Social Media »
Stories of failure are more common than success stories when it comes to social media. But since this is a new platform, you can expect a lot of mistakes while people are “getting it”. I’ve listed 6…
Without "no" there is no strategy »
[Posted by Steven Noble]
Most interactive agencies owe their success to their tenacity, not strategy.
The cornerstone of strategy is focus, and that involves knowing how to say “no”….
PredictAd Leverages Israeli Partnerships for Global Growth (Israel Media Tour) »
Company Name: PredictAd
Founded in: 2007
Location: Raanana
PredictAd is an Israeli startup backed by Yossi Vardi that was launched in 2007. Based in Raanana, the company has…
Spleak Media Network Adds More Verticals and Publisher Content »
Spleak Media Network, which started last year with the single launch of CelebSpleak, has been adding more and more niche themes to its growing network of communities. The latest to join the…
